Singer-songwriter Ford’s musical career began at school in the early 90s, honing his guitar and vocal skills as a member of several different bands. While attending Manchester University in the late 90s he met drummer Glenn Hooper and bass player Jo Taylor, and together they formed Beachy Head. The trio changed their name to Easyworld early in the new millennium and released two critically acclaimed but commercially unsuccessful albums. The death knell for the band was rung in 2004 after a final performance at the V festival.
After V2004 Ford, who had increasingly yearned to go solo, retreated back to the earthy environs of Lewes, East Sussex, to develop his gritty, heart-wrenching lyrics. It was in the cellar of his Lewes flat that he wrote and recorded his debut, I Sincerely Apologise For All The Trouble I’ve Caused, released in February 2005 on the Independiente label. Ford said the album was born out of the positive philosophy that ‘shit happens but if it doesn’t kill you, get up and keep moving forward.’ With track titles such as ‘Cheer Up (You Miserable Fuck)’ and ‘I Don’t Care What You Call Me’, Ford wore his heart on his sleeve in a truly revealing, irreverent manner, marking his debut as one of the most interesting singer-songwriter releases of the year. Extensive tours supporting Starsailor and Damien Dempsey followed in 2005 and 2006.